WHAT architecture - London

PopUp BookShop

ProgramCULTURE
Temporary Bookshop exhibition stand
Scale20 sqm
LocationFrankfurt Book Fair
StageDesign
ClientPhaidon
Budget€ 10000
Design Year2012

Frankfurt Book Fair is the world's largest book fair. This proposal for a temporary stand uses only books to create the stand and over the course of the fair the stand dissolves as visitors are encouraged to sit, read, take books away...

167ten